Estimate what a channel earns from long-form videos or Shorts. Set the views, niche and audience country — then project a full year of growth and find the views you need to hit your income goal.
Long-form: earnings = (views × monetized rate ÷ 1,000) × CPM × country factor, minus YouTube’s 45% share. Shorts: views ÷ 1,000 × Shorts RPM × country factor. Ranges reflect seasonal ad-rate swings.
To join the YouTube Partner Program you need 1,000 subscribers plus either 4,000 public watch hours in 12 months or 10 million public Shorts views in 90 days.
Real earnings depend on watch time, ad formats and seasonality. This estimates AdSense revenue only — sponsorships, memberships and merch are extra income on top.
| Niche | Typical CPM Range | Why |
|---|---|---|
| Finance & Investing | $8 – $25 | Banks and brokers pay premium rates for high-intent viewers. |
| Business & Marketing | $6 – $18 | B2B software and services advertise heavily here. |
| Tech & Software | $4 – $12 | Gadget and SaaS advertisers target buyers researching products. |
| Education | $3 – $9 | Online courses and edtech platforms compete for learners. |
| Health & Fitness | $3 – $8 | Supplements, apps and wellness brands advertise consistently. |
| Gaming | $1.50 – $4.50 | Huge audience but younger viewers lower the ad rates. |
| Entertainment | $1 – $3.50 | Broad audiences mean cheaper, less targeted ads. |
| Music | $0.70 – $2.50 | Short watch sessions and repeat plays reduce ad impressions. |
| YouTube Shorts (any niche) | $0.05 – $0.15 RPM | Shorts pay from a shared ad pool — volume matters more than niche. |
Estimate YouTube earnings for long-form videos and Shorts. Set views, niche and audience country, see daily, monthly and yearly income, project 12 months of growth, and find how many views you need to hit your income goal.